For years, Oklahoma City Thunder fans have been clamoring for an alternate uniform that featured more than a blue palette. Maybe something with a bright color to it, or an artistic rendition to the Thunder shield, or a play on the Oklahoma City moniker (OKC). Instead, they have been treated to alternates that have been bland and a bit too safe. The purpose of an alternate jersey is to feature something that is different than the original.
The Thunder’s home uniforms have always been there best. The classic blue lettering with the orange trim lends itself very nicely to most color schemes (jeans, khakis, etc) and looks very good on HD TV screens. The away blue jersey have a classic coloring to them, but the 12 white letters on the front of the jersey (OKLAHOMA CITY) are a bit much in terms of style.
Three years ago the Thunder debuted their first alternate jersey. The navy blue jersey looked retro in nature with the team name written down right side. The jersey had mixed reactions, with many liking the simplicity of the jersey, while also criticizing that simplicity for being too safe for the franchise’s first alternate jersey.
Last season, the Thunder introduced their shirt-jersey (“shirsey”). Used exclusively at home, the shirt-jersey finally made use of the OKC moniker, placing it in front of the Thunder shield. The shirt-jersey borrows from the classic-ness of the home whites, but suffers from the fact that it’s a shirt-jersey.
Throughout the summer, there have been rumors of an orange alternate in the brewing for the Thunder. Uniform hawks began doing their sleuthing and discovered possible rendering of the orange alternates. Finally, three days before training camp began for the Thunder, the team and players started dropping clues through social media. Kyle Singler shared a photo through his Instagram account in Friday morning showing a piece of orange jersey fabric. The Thunder shared an Instagram photo showing an orange jersey with the number 0 on it. Finally, the team shared a photo through all of their medias showing Kevin Durant, Russell Westbrook, Serge Ibaka, and Nick Collison sporting the new orange alternates.
Brian Byrnes, Thunder senior vice president of Sales and Marketing, stated, “This new uniform not only features another of our primary team colors, it also reinforces the strong connection our team has to our hometown and home state.” The jersey, given the nickname “Sunset”, will have the OKC moniker written on the front in navy blue. The Thunder will debut the jersey at home on November 1ST against the Denver Nuggets, and will wear them 17 more times this upcoming season. They’ll be worn 10 times at home and 8 times on the road.